Give it to me straight – GHD Hair Straightener’s

 

 GHD Hair Straightener’s

Love or hate them they’re here to stay ,
 ghd

Whether you consider them as indispensable or a necessary evil, GHD Hair straighteners are hot again .

To say that the straightening world is competitive is something of an understatement. Straight smooth hair is one of our most wished-for features. Even people with straight hair generally want it  tamer and without frizz , thanks to the celebrity culture we are always on the look out  to find smooth sleek and shiny hair .  

However, electrical appliances are big news. They’re big money. Since GHD Hair compelled us to pay five times the price we’d previously considered appropriate for an electrical hair tool, most major hair care companies have wanted in. This time the poker-straight look is not the goal. Straighteners are being repackaged as tools that will “polish”  or “add shine to” your hair, rather than iron the life out of it. For example, GHD’s new straightener, GHD Hair Platinum, doesn’t get as hot as the original ones .   “Hair has a ‘glass ceiling’,” says Dr Tim Moore, the chief technology officer behind it. “Up to 185C it behaves very much like heating glass, so you can re-shape it, and then as it cools it will stay in its new shape. Anything more than 185C, though, and you will cause irreversible damage to your hair.” Most modern straighteners have a maximum heat setting of 230C, which explains why regularly straightened hair can end up dry, lifeless and  straw-like. GHD Hair have created a styler that takes the guilt out of heat styling, the NEW innovative GHD platinum® white styler gives you ultimate results without compromising the condition  of your hair.

With  revolutionary tri-zone technology the GHD Hair platinum white styler uses safer-for-hair heat to help make your hair healthier, stronger and shinier as you style. The heat is delivered evenly and constantly using patented tri-zone technology. Six intelligent sensors, three in each plate, deliver the optimum heat for styling and therefore give you our best-ever performance. Styling with GHDHair platinum is proven to be kinder to your hair colour as well as reducing hair breakage by over 50% and increasing shine by 20%… Now i know that has caught your attention…..

This fab  styler also features a 30 minute sleep mode to give you peace of mind, a heat-resistant plate guard and universal voltage, so you can take your styler with you wherever you want.

 

images-11

 

 

Another development is the addition of hair-conditioning technology. Both Remington’s and Mark Hill’s new straighteners have ceramic plates that are infused with argon oil to moisturise the hair, but the biggest advancement is in “refillable” straighteners that have separate tanks for water or other moisture-infusing ingredients. Two years ago, the L’Oréal Professionnel SteamPod created a sea change with its water chamber to “steam” instead of “iron” the hair – like using a  steamer rather than an iron. A new, lighter and more stream-lined version , SteamPod 2.0, launches this month. It’s exciting  because hair specialists  will tell you that, ordinarily, humid conditions are the enemy of sleekness, but this steam pod is said to achieve the softest, silkiest hair we’ve ever had from straightening. I KNOW…

download-11

The other major advancement is in the way straighteners are used: it shouldn’t be about ironing the hair straight, pulling down from root to tip, but instead, it’s about using your hair iron  as a finisher. Use it on a half-head, from above the ears, and lift the hair as you would do when blow-drying, so you’re still getting bounce and volume at  the roots. And work lightly. Never spend more than 10 minutes straightening your hair. Straighteners should be a finishing treatment, not a starting point. 

So there you have it all you need to know  to keep your locks  smooth and glossy and red carpet ready . I know what im asking Santa for this year
Jean xx
#lovedimilo

Give it to me straight – GHD Hair Straightener’s

 

 GHD Hair Straightener’s

Love or hate them they’re here to stay ,
 ghd

Whether you consider them as indispensable or a necessary evil, GHD Hair straighteners are hot again .

To say that the straightening world is competitive is something of an understatement. Straight smooth hair is one of our most wished-for features. Even people with straight hair generally want it  tamer and without frizz , thanks to the celebrity culture we are always on the look out  to find smooth sleek and shiny hair .  

However, electrical appliances are big news. They’re big money. Since GHD Hair compelled us to pay five times the price we’d previously considered appropriate for an electrical hair tool, most major hair care companies have wanted in. This time the poker-straight look is not the goal. Straighteners are being repackaged as tools that will “polish”  or “add shine to” your hair, rather than iron the life out of it. For example, GHD’s new straightener, GHD Hair Platinum, doesn’t get as hot as the original ones .   “Hair has a ‘glass ceiling’,” says Dr Tim Moore, the chief technology officer behind it. “Up to 185C it behaves very much like heating glass, so you can re-shape it, and then as it cools it will stay in its new shape. Anything more than 185C, though, and you will cause irreversible damage to your hair.” Most modern straighteners have a maximum heat setting of 230C, which explains why regularly straightened hair can end up dry, lifeless and  straw-like. GHD Hair have created a styler that takes the guilt out of heat styling, the NEW innovative GHD platinum® white styler gives you ultimate results without compromising the condition  of your hair.

With  revolutionary tri-zone technology the GHD Hair platinum white styler uses safer-for-hair heat to help make your hair healthier, stronger and shinier as you style. The heat is delivered evenly and constantly using patented tri-zone technology. Six intelligent sensors, three in each plate, deliver the optimum heat for styling and therefore give you our best-ever performance. Styling with GHDHair platinum is proven to be kinder to your hair colour as well as reducing hair breakage by over 50% and increasing shine by 20%… Now i know that has caught your attention…..

This fab  styler also features a 30 minute sleep mode to give you peace of mind, a heat-resistant plate guard and universal voltage, so you can take your styler with you wherever you want.

 

images-11

 

 

Another development is the addition of hair-conditioning technology. Both Remington’s and Mark Hill’s new straighteners have ceramic plates that are infused with argon oil to moisturise the hair, but the biggest advancement is in “refillable” straighteners that have separate tanks for water or other moisture-infusing ingredients. Two years ago, the L’Oréal Professionnel SteamPod created a sea change with its water chamber to “steam” instead of “iron” the hair – like using a  steamer rather than an iron. A new, lighter and more stream-lined version , SteamPod 2.0, launches this month. It’s exciting  because hair specialists  will tell you that, ordinarily, humid conditions are the enemy of sleekness, but this steam pod is said to achieve the softest, silkiest hair we’ve ever had from straightening. I KNOW…

download-11

The other major advancement is in the way straighteners are used: it shouldn’t be about ironing the hair straight, pulling down from root to tip, but instead, it’s about using your hair iron  as a finisher. Use it on a half-head, from above the ears, and lift the hair as you would do when blow-drying, so you’re still getting bounce and volume at  the roots. And work lightly. Never spend more than 10 minutes straightening your hair. Straighteners should be a finishing treatment, not a starting point. 

So there you have it all you need to know  to keep your locks  smooth and glossy and red carpet ready . I know what im asking Santa for this year
Jean xx
#lovedimilo
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